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Lenticular images testing

February 20, 2018

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Alert symbols testing

Several different alert wymbols were created warning the cyclists/pedestrians of blind spots. The goal of these images is for them to be simple, grabs the attention, easy understandble and clearly shows the area of blind spots. These images can be combinated with LED strips to make them even more noticable. We asked several people from different age groups to explain the image. From this research we learned that the first three images below will work best.

Interview blindspot

Interview dodehoek: 14-2-2018 15.45 – 17.15 - Wat is de dode hoek? - Bel je soms op de fiets? Heb je wel eens oortjes in als je fietst? - Weet je waar de dode hoek bij een vrachtwagen zit? - Wat is de beste plek om naast een vrachtwagen te staan? - Wie moet er gewaarschuwd worden? Fietsers of de vrachtwagenchauffeur? - Kent u iemand die een vrachtauto ongeluk heeft gehad? - Maak je wel eens oogcontact met de chauffeur? - Waar zou u eerder bij opletten? Iets met geluid, iets wat u ziet of een combinatie van geluid en zicht? SENARIOS - Wat doe je als een vrachtwagen naast je komt staa...

Iterations lenticulair concept

We organised the feedback from our client during the presentation. They said they liked our first, third and fourth concept. Our first concept was the lenticulair concept, the message you can read of the truck depends on the angle you're standing next or behind the truck. Our third concept involved a blinking led strip which lead you the way. This could be changing colour from green to orange to red as you approach the blindspot. We brainstormed how we could combine these three concepts, something with colour and leds, something with two messages/ pictures in one picture. One of the iterations is inspired by pointilism, You see the bigger picture from a distance and if you look closer you see roadsigns.

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Lenticular images testing

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